The Brooklyn based brother sister duo, This Frontier Needs Heroes, has enlisted a cast of North Florida characters for the music video for their single, “2012”. So how did this happen? Well, half of the equation, Brad Lauretti, has been spending some time in Jacksonville and recruited his friend and stand-out director, L. Gustavo Cooper, to direct the video. From there, Lauretti and Cooper cast the group of characters coming from family, friends and acquaintances. The rest is history.

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