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Sometimes mirror selfies are just plain awkward. All you’re trying to do is show off that snazzy jean and t-shirt combo in the changing room mirror, except you can see your phone in the photo and it’s killing the vibe.

Fortunately, for those in the Millennial Generation obsessed with appearance, there’s a couple of companies dabbling in the art of making mirror selfies just a tad more convenient.

The creation is a mirror that snaps your photo and allows you to link it to social media sites like Twitter, Instagram and Facebook. Marketing agency iStrategy Labs recently designed S.E.L.F.I.E, an aptly dubbed creation composed of a two-way mirror, LED lights and a Mac Mini with facial recognition.


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“We really liked the idea of a hands-free selfie, since selfies are the hottest thing ever right now,” DJ Saul, CMO and manager director of iStrategy Labs, said.

S.E.L.F.I.E started as a fun prototype only four months ago and is making its debut at gaming conventions and in states like California and New York. For now, the innovative mirror is just an experiment.

Saul said that the invention allows brands and retailers to connect with customers. The basic technology uses LED lights for a countdown and flash, while the facial recognition captures the perfect smile. A touch-screen interface allows you to master your photos via social media.

Meanwhile in France, a company called Dactyle designed Pixglass, an elaborate mirror with cutting-edge technology and an app that allows you connect using WiFi. Dactyle also hopes to encourage businesses to grow and connect with clients.


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Of course, both companies are only experimenting with their inventions, but an outlook of “selfie mirrors” isn’t out of the question. While Saul said S.E.L.F.I.E remains a trial for now, there’s been light discussion over future potential. In Paris, Dactyle’s mirror hangs in select stores for testing.

Not everyone squeals over S.E.L.F.I.E and Pixglass, though.

“This product is just another tool that will enable people to focus on the most shallow and pointless characteristics about themselves,” said college student, Kirsten Ebeltoft.

While college students Sarah Stone and Ashlynn Denny agree with Ebeltoft’s view of the narcissistic qualities of such inventions, they are more open to the idea.

“I’ve secretly wanted one though, since my phone never gives my reflections justice,” Stone said.

Imagine getting the perfect shot of you donning those Jaguar print leggings that match your Jaguars jersey, minus the awkward angle and iPhone.

“If I had the opportunity to use this, I would definitely give it a try. Would I buy it for my own house? No,” Denny said.

For now, you’re stuck with front-face camera options or mirror shots with your phone photobombing your otherwise perfect pose.

In the future perhaps, your new profile pic might just be a mirror-selfie away.