A new restaurant is coming soon to the Jacksonville area, and Void recently caught up with them to get some details on the new digs. Florida Cracker Kitchen is located on 14329 Beach Blvd. and is expected to open sometime this December.
The location here in Jacksonville is their second, with the first (and original) being located in Brooksville, Florida. Read through our Q&A here to see what you can expect from the Southern-style kitchen.
Void: Where did the concept for the restaurant come from?
FCK: The Florida Cracker Kitchen was a figment of Blair and Ethan Hensley’s imagination that has become a reality bringing you to our kitchen table. The company was launched in 2012 by Blair Hensley and his brother Ethan, a graduate of the New England Culinary Institute. Blair Hensley designed the Florida Cracker Kitchen’s logo, an upside down boot that mimics the shape of the state of Florida, thus creating what has become a popular lifestyle brand. We have a full trading company featuring plenty of items to support your outdoor Florida lifestyle, clothing, coolers, sunglasses and even our own line of hot sauce and Bloody Mary mix. Come see who we are, and please come join us for a meal or two and enjoy our lifestyle.
What can people expect from the menu?
A place to come feed your soul and belly at the same time, and a lifestyle that brings you to your roots. Everything is made in our scratch kitchen including homemade bread and cinnamon rolls. You will love our Southern-inspired breakfast classics from our spin on shrimp and grits, shrimp sautéed in a tomato gravy served over our cheese grit cakes to fresh-baked cinnamon rolls along with all the other breakfast fare from eggs and potatoes to pancakes, french toast and monster omelettes. At lunch, you can start with our house-smoked Florida mullet dip and then grab one of our handmade burgers or choose from a selection of fresh, crisp salads, po-boys and seafood baskets.
What is the goal of FCK? Why open here in Jax and why at that location?
We hope to expand this brand throughout the state of Florida. Florida Cracker is about celebrating Florida’s past, present and future, we represent the Florida lifestyle, good food, Southern Hospitality and outdoor living. The Hensleys have partnered with Servstar and we are based out of Jacksonville. We are confident that this concept with our outdoor bar and dining space, a great menu and all Florida beers on tap is just what is missing from this Intracoastal area. This will be an awesome place to grab a quick breakfast or lunch during the week or spend a little more time on Sunday, hanging out with the family, grabbing a Bloody Mary and taking a stroll through our shop.
Want to find out more on Florida Cracker Kitchen? Visit their website at floridacrackerkitchen.com or check out the brand at floridacrackerstyle.com. The restaurant is also currently hiring, so anyone interested in applying for positions can email firstname.lastname@example.org.