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Last week, Kanye announced the official launch of his record company’s G.O.O.D Music clothing store. Despite what Kanye describes as an obvious lack of support from the fashion industry, Ye and his creative agency called DONDA have released the black-and-white collection that includes several types of clothing such as hoodies, shorts, tees, hats, socks and much more. The self-proclaimed rapper/god has also partnered up with clothing retailer PacSun to sell his Yeezus tour merchandise, after being snubbed by Gap. The new clothing line has a hefty price ranges from about $34 to $160. For a full look at Kanye’s new merch, visit the official online store here, and check out some examples below.

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